SEO is ironically becoming a bit of a buzzword in and out of the copywriting industry. What started as a nifty little side hustle has become a full-time career for many, yet with the rise in freelancing websites and competitive job boards, it can be tough to find a trusted professional for a fair price.

It’s time we uncovered how much you should expect to pay for an SEO specialist in the UK and what you might receive in return for that price tag. Let’s discover how much you should expect to pay for SEO in the UK.

Assess Your Budget

Before you start scouring the web for a professional with great reviews, you should consider how much you’re willing to pay for somebody to use SEO optimisation for your business.

By putting aside a strict budget, you can prepare to negotiate with an SEO professional without over or even underpaying for their services. If you tell an SEO professional your budget, they will be able to tell you how much work you can expect for that price point and what results you might see. Then, you can either go ahead with the plan or consider waiting until you have a larger budget.

More Experience Means a Larger Pricetag

It’s only fair to appreciate how hard some of the most trusted SEO professionals have had to work to turn their work into a full-time job, so you must expect to pay more for a more experienced professional.

If you have a smaller budget, consider giving less experienced individuals a chance to prove themselves. On the other hand, if your budget is large, then try searching for somebody with proven results and decent reviews.

When you poke around on freelancing sites like UpWork or Fiverr, you’ll find people offering “SEO” for as little as $10 per hour, yet they might not have a proven track record or be competent English writers. These lower prices also constantly undercut proven professionals, causing many SEO professionals to end up working for less than minimum wage.

What is the Average Price of SEO in the UK?

For a smaller company like a local coffee shop or physiotherapist, you can expect to shell out around £700 per month for effective SEO work. This can include social media optimisation, blog posts and updating small things like your social media handles. You can also expect keyword research as a part of this price, which takes far longer than many anticipate.

On the other end of the scale, some larger companies are paying up to £8,000 per month for their SEO services. However, it’s important to consider that these large chains will have multiple people working as a part of a team specialising in SEO, with many having multiple branches or franchises across the UK.

How Much Do SEO Freelancers Charge in the UK?

Then we move on to freelancers who often have to fight much harder for the work and long-term projects. A decent SEO specialist can expect to charge up to £560 per day for their services.

For a realistic idea of how much SEO can cost, you should expect to pay between £70 and £150 per hour for digital project management where SEO is concerned.

Is SEO Worth the Price in the UK?

Yes, yes and yes again! Investing in a high-quality SEO professional with a proven track record can really help elevate your company’s presence online.

Not using SEO in your digital marketing practices leaves your content as good as useless in the UK market. High-quality SEO content, which ranks highly with Google, is really worth its weight in gold if your company relies on digital traffic for business.

Find Your SEO Specialist Today

If you’re ready to find your SEO specialist today, then do a Google search of your city + SEO to find the most trusted professionals where you live.

If you’re in the East Midlands, why not reach out to me via my Instagram @techtonicnotts? I can help you build traffic the easy way.